hey, hi, hello.

I’m Heather Mrotek—a creative strategist, brand builder, and project lead with a deep love for making things that matter.

Over the past decade, I’ve worked across industries and disciplines, shaping brand visions, leading creative execution, and managing the moving parts that bring big ideas to life. My experience spans global corporations to boutique studios, with roles that have included Marketing Specialist, Brand Manager, Creative Director, Project Manager, and Founder. The throughline? Building with intention—whether it’s a brand identity, a campaign, or a system that runs smoother than it did yesterday.

I create across mediums—design, photography, video—and I back the creative with structure. I believe clarity is powerful, process is underrated, and good work is built, not winged.

My clients have included organizations like Harley-Davidson, MIAD, Summerfest, Water Street Dance Milwaukee, Maha Energy, Daytona Bike Week, ModTruss, and a range of growing brands, agencies, and creatives.

Whether I’m leading a project, directing a shoot, or refining the fine print, my approach stays the same: shape the vision, create with purpose, execute with excellence.